How can we create a media campaign that effectively reaches the primary consumers of Samia products and drives engagement across multiple platforms?
The Answer
Leveraging our deep understanding of the target audience, we executed a multi-channel media campaign, including TV, radio, OOH, metro, and bus advertising. This approach maximized visibility and engagement with the core consumers of Samia products.
The Impact
A strategic media approach successfully connected with key audiences, driving strong engagement and brand recognition.
